Com base num forte legado de cerca de 150 anos, estamos a liderar o caminho para reimaginar e melhorar a vida todos os dias. Hoje e para as próximas gerações. Através das nossas marcas e tecnologias inovadoras e sustentáveis, e das nossas equipas em todo o mundo. A Henkel ocupa posições de liderança em negócios industriais e de consumo: o nosso portfólio inclui reconhecidos produtos de cuidado capilar, detergentes e amaciadores para roupa, bem como adesivos, selantes e revestimentos funcionais.
Trade Marketing Analyst - Ciudad de México
Apply for this role
About this Position
We are looking for a results-driven Trade Marketing Analyst to join our team in Guadalajara, supporting the execution of local marketing initiatives and driving strong point-of-sale performance. In this role, you will connect commercial strategy with execution, ensuring that campaigns, promotions, and product initiatives translate into business growth and an excellent consumer experience.
You will work closely with Marketing, Sales, and cross-functional teams, using data and market insights to identify opportunities, optimize performance, and support strategic decision-making in a dynamic and fast-paced environment.
What you´ll do
-
Execute local marketing campaigns and brand initiatives aligned with the overall Marketing Mix strategy.
-
Drive point-of-sale performance through initiatives focused on traffic, conversion, assortment, and sales growth.
-
Analyze sales performance, campaign results, consumer behavior, and commercial KPIs to identify opportunities and generate actionable insights.
-
Manage inventory performance to ensure product availability while minimizing stockouts, overstock, and product devaluation.
-
Support Sales teams with promotions, execution tools, reporting, and performance analysis.
-
Coordinate local product launches, promotions, pricing flows, events, and communication activities to strengthen brand visibility and execution excellence.
Execute local marketing campaigns and brand initiatives aligned with the overall Marketing Mix strategy.
Drive point-of-sale performance through initiatives focused on traffic, conversion, assortment, and sales growth.
Analyze sales performance, campaign results, consumer behavior, and commercial KPIs to identify opportunities and generate actionable insights.
Manage inventory performance to ensure product availability while minimizing stockouts, overstock, and product devaluation.
Support Sales teams with promotions, execution tools, reporting, and performance analysis.
Coordinate local product launches, promotions, pricing flows, events, and communication activities to strengthen brand visibility and execution excellence.
What makes you a good fit
-
Previous experience in Trade Marketing, Marketing, Sales Operations, or related commercial areas.
-
Strong analytical and execution skills, with the ability to transform data and insights into action.
-
Collaborative mindset and ability to work effectively with cross-functional teams.
-
Positive, flexible, and proactive attitude, with openness to feedback and continuous learning.
-
Strong communication and interpersonal skills, with the ability to build trust and foster strong working relationships.
-
Results-oriented profile with problem-solving capabilities and a continuous improvement mindset.
-
Good digital skills, including experience with reporting and data analysis tools.
Some perks of joining Henkel
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Global wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Flexible Benefits
- Meal vouchers
- Savings fund
- Friday early finish
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 26095287
Contact information for application-related questions: Recruitment.LATAM@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
Sobre a Henkel
FAQ
Estou interessado em várias ofertas de emprego. Posso candidatar-me a várias vagas em simultâneo?
Sim, só tens de preencher o teu perfil no nosso sistema online. A partir do momento em que tens o perfil compelto, poderás candidatar-te a vários cargos.
A oferta de emprego está escrita em inglês – devo escrever a minha candidature em inglês também?
Sim, por favor. A Henkel é uma empresa internacional e tu trabalharás com colegas de diferentes partes do mundo e por isso, o inglês é a nossa língua oficial. A regra é: por favor escreve a tua aplicação na mesma língua do formulário.
Vou receber um feedback durante o processo de candidatura?
Cada posição que temos em aberto na Henkel é único, e encontrar o candidato certo é importante tanto para o candidato contratado, bem como para a Henkel. Nós queremos ter certeza de que tanto o candidato como a empresa se encaixam mutuamente. Iremos dar feedback aos candidatos ao longo de todo o processo.
Quem devo contactar de tuver alguma dúvida sobre a minha candidatura?
A nossa equipa de recrutamento irá ajudar-te com qualquer coisa relacionada com a tua candidatura. Podes falar com a equipa aqui.